Photography and Ethnography
Since its invention in 1839, photography has regularly been used in anthropology
in a variety of ways and with changing intentions; but the discipline’s handling of the
medium has still not reached full maturity. Anthropology still remains first and
foremost a science of words (Mead 1975). So, for example, there are scarcely any initiatives for making the photographs taken during field research accessible to a wider
public. Pictures are simply used as aids in presentations, or in publications merely as
»support« for academic texts. The anthropologist David MacDougall made the trenchant
point that anthropologists were indeed interested in the visual, but had no idea what to do with it (MacDougall 2006). The anthropologist Barbara Wolbert assumes
that photography has remained a blind spot for anthropology because of its manipulative
potential. Identifying the fact that a photograph always gives away as much about
the person who took it as the person depicted, she concludes that anthropologists are
concerned to keep the origins of their texts, their local fieldwork, and their relationships
with the local population away from the public (Wolbert 1998). This may well
be correct in individual cases, but apart from the fact that texts are also capable of
doing this, anthropology would be depriving itself of an essential resource for mediating
cultures if it failed to take full advantage of photography’s potential.
One common feature of photography and anthropology is that both can show what is particular to us and what is alien, and at the same time to make us aware of this. The American literary and cultural critic Susan Sontag came up with the following analogy in one of her most famous essays, On Photography:
Like a pair of binoculars with no right or wrong end, the camera makes exotic things near, intimate; and familiar things small, abstract, strange, much farther away. It offers, in one easy, habit-forming activity, both participation and alienation in our own lives and those of others – allowing us to participate, while confirming alienation. (Sontag 1977: p. 167).
(from the Introduction of “Kyrgyzstan: a photoethnography of Talas” 2007 Hirmer Verlag)
You need to be a member of Photoethnography to add comments!